Chatbot Marketing Mastery

In this guide, you’re going to learn more about how chatbots can be used for marketing, and whether or not chatbots are a good fit for your business.

In a simple and understandable way, we can define a chatbot as an assistant that communicates with users through text messages. On many other occasions, it takes shape by becoming a virtual companion that integrates into websites, applications... conversing and helping users.

It is a technology that allows the user to have a conversation through software that is integrated into a certain messaging system, such as: Facebook, Twitter, Telegram, Whatsapp, etc.

The system is programmed so that it interacts with the client and resolves doubts, but without a physical person answering. They have the advantage that they are always available to answer the questions of users who want to contact you at any time of the day.