Google My Business: A Complete Guide for Local Businesses

This e-book was created to help you, as a small business owner, use Google My Business in a simple and practical way. Even if you've never used this tool before, you'll learn how to set up, manage, and improve your profile to attract more customers.

Index

Introduction

Chapter 1: Initial Setup

○ 1.1 Creating Your Google My Business Account

○ 1.2 Setting Up Your Profile

Chapter 2: Managing Information

○ 2.1 Keeping Your Information Updated

○ 2.2 The Importance of Photos

Chapter 3: Engaging with Customers

○ 3.1 Managing Reviews

○ 3.2 Using Google My Business Posts

Chapter 4: Making Your Business Visible on Google

○ 4.1 Using Keywords

○ 4.2 Showing Up on Google Maps and Searches

Chapter 5: Performance Analysis

○ 5.1 How to Use Insights

○ 5.2 Key Metrics to Track

Conclusion

Appendices

○ Glossary of Terms

○ FAQ: Frequently Asked Questions

About the Author