The Hidden Gold in My Trash Folder
I was clearing out my inbox, deleting spam without reading a word.
Then one subject line caught my eye: “You forgot something.”
It was from a customer who had emailed me weeks ago—and I had ignored it.
When I opened it, I found a detailed suggestion for a new product feature they wished existed.
I thought, Why not? and made it.
That single feature became my best-selling offer, and the crazy part?
It came from an email I almost deleted forever.
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