In recent months, blockchain technology has dominated the
news. However, if you're like many, you may not be able to
wrap your head around what is being said completely. In
fact, according to the latest surveys, blockchain is one of the
most complex emerging technologies out there today. While
it is still a relatively new technology, blockchain is one that
could dramatically shape the way businesses, and
marketers work in the not-so-distant future.
The blockchain was first defined in the source code for
Bitcoin and is the underlying foundation for all
cryptocurrency transactions. Bitcoin was invented in
October 2008, when Satoshi Nakamoto published a white
paper titled Bitcoin: A Peer-to-Peer Electronic Cash System.
The code for blockchain was released as open source in
January 2009. Over the last decade, blockchain, the
technology that runs Bitcoin, has developed into one of
today’s most significant, ground-breaking technologies.