Follow-Up After the Event
Forty-seven people come forward on the last night of the campaign. Two weeks later the cards are in a drawer — some with only a first name, some with an unreadable phone number — and nobody can say where those people are. This material organizes the day after a large event: four points to prepare two weeks ahead, what the team does during, how to split the first forty-eight hours, the week that follows, and what changes when decisions come by the dozen. It closes with a six-line table to fill in afterward, showing exactly where the pr...
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