Building the perfect sales funnel

Building the Perfect Sales Funnel eBook with Introduction to Master Resell Rights:

We use the metaphor of a sales funnel (wide at the top, narrow at the end) to monitor the sales process.

At the top of this funnel you have “non-alternative prospects” – the people who you believe might need your service or product, but who you have never spoken to. At the end of this funnel, after many delivery and sales stages, you have those who received the service or product and also the support.

A funnel metaphor can be used because prospects have abandoned different stages of an extended sales process.

Using the sales funnel and calculating the number of leads at each stage of the procedure, you can predict the number of prospects who, over time, will become customers.

Much more than that, by observing how these values ​​change over time, you are able to detect problems in the sales pipeline and take corrective action early.