How to Meme Like a Brazilian

You already know at least one Brazilian meme. You just may not know it is Brazilian.

How to Meme Like a Brazilian is a fast, text-first guided tour through Brazil's extremely online culture. You'll learn why Brazilians type kkkkkkk, what a Vampetaço is, where Math Lady actually came from, how Brazilian fan accounts became part of global pop fandom, why Katy Perry concerts in Brazil have an unofficial 'Meu nome é Júlia' chorus, and how one Brazilian creator convinced parts of the international press that North Korea had won the 2014 World Cup.

No Portuguese required. No video lectures. Every essential reference is explained in casual American English, with optional links to original clips and English-language context. By the end, you won't just recognize Brazilian memes. You'll understand the internet logic underneath them.