11/10/2023 • Affiliates The Biggest Marketing Challenges and How to Overcome Them Discover how to overcome the top 7 marketing challenges with valuable insights from Hotmart experts.
10/31/2023 • Digital Marketing The Top 15 Marketing Strategies to Attract Customers A marketing strategy is a plan for how you will reach your target audience and achieve your business goals. Learn the ultimate marketing strategies to attract customers!
12/06/2022 • Digital Marketing What Is Buzz Marketing, and How to Get People Talking About You? When potential customers see that other people are talking about your brand, they will be more likely to trust it. This is because social proof is a strong influence on purchasing decisions. Buzz marketing can help you reach a larger audience than other promotional strategies.
08/05/2022 • Creators 9 Effective Tips to Sell on Whatsapp [And What Not to Do on This App] Learn how to increase your sales with this app.
11/04/2026 • Digital Marketing Instagram trial reels: what they are, how to turn them on and how to use them to grow Learn how Instagram trial reels show your videos to non-followers first, who can use the feature, how to turn it on and how to analyze the results to grow.
11/04/2026 • Digital Marketing What Is Meta Business Suite? How It Works and What It’s Used For Learn what Meta Business Suite is, how it differs from Business Manager and Ads Manager, its main features and how to use it to sell digital products.
11/04/2026 • Digital Marketing What Is ChatGPT? How It Works and How to Use It Learn what ChatGPT is, who created it, how it works, what it is used for and how to use it for work, school and marketing, with prompt examples.
11/04/2026 • Digital Marketing What Is a Lead? Meaning, Types and How to Generate Leads Learn what a lead is, the main lead types (IQL, MQL, SAL and SQL), how the lead funnel works and strategies to generate, nurture and convert leads.
11/04/2026 • Digital Marketing Hotmart FIRE: what it is, when it happens, and is it worth going? Everything about Hotmart FIRE: dates, ticket prices, speakers, and stages of Latin America's biggest digital marketing and creator economy festival.
10/30/2026 • Digital Marketing Instagram engagement rate calculator: find your profile’s engagement rate for free Use our free Instagram engagement rate calculator, understand the formula that adds likes, comments, saves and shares, and learn how to read your rate based on account size.
10/26/2026 • Digital Marketing How to start an Instagram from scratch: a step-by-step guide for beginners Learn how to start an Instagram from scratch in seven steps, from niche to bio, understand the algorithm and follow a 7-day plan to publish your first posts.
10/24/2026 • Digital Marketing Outbound marketing: what it is, how it differs from inbound and how to apply it Learn what outbound marketing is, how active prospecting works, the main examples and how to combine it with inbound to sell online courses and digital products.
10/24/2026 • Digital Marketing Lead generation: what it is, types and strategies to attract customers Learn what lead generation is, the main types of leads and how to attract qualified contacts with organic and paid strategies and lead magnets that help you sell more.
10/23/2026 • Digital Marketing Lead nurturing: what it is, how it works and how to build an email flow Learn what lead nurturing is, how it works across your sales funnel, and how to build an email flow that turns captured contacts into paying customers.
10/23/2026 • Digital Marketing How to prepare for Black Friday: step-by-step plan to sell more Learn how to prepare for Black Friday step by step, from goals and margins to warm-up and post-sale, with promotion ideas and tips for selling digital products.
10/23/2026 • Digital Marketing Black Friday marketing strategy: 10 ideas to boost your sales Discover 10 practical Black Friday marketing strategies, from VIP lists and bundles to order bumps and cart recovery, and learn how to choose the right ones for your business.
