09/01/2026 • Digital Marketing Google Keyword Planner: What It Is, How to Use It & Practical Tips Google Keyword Planner is a free Google tool for keyword research. Discover how to access it, use the data, and apply it to SEO and ads.
09/01/2026 • Digital Marketing Digital Marketing: What It Is, Strategies & How to Start Digital marketing is the set of strategies used to promote online. Discover how it works, the main tactics, and the impact of AI.
09/01/2026 • Entrepreneurship Digital Sales: How to Earn Income Online Digital sales are transactions made over the internet. Discover the main ways to earn income, how to sell more, and what to expect from the market.
09/01/2026 • Entrepreneurship Platform to Sell Digital Products: How to Choose It Discover what a platform to sell digital products is, what to check before choosing one, how much it costs, and how to get started selling today.
08/31/2026 • Digital Marketing Newsletter: What It Is, How to Create One, and Examples Discover what a newsletter is, how it differs from email marketing, and follow the steps, best practices, and metrics to create your own.
08/28/2026 • Digital Marketing Persuasion Techniques: 10 Strategies to Convince Without Manipulating Discover the main persuasion techniques to communicate with more clarity, build trust, and convince without manipulating, whether in sales, marketing, or everyday life.
08/26/2026 • Digital Marketing Psychological Triggers: What They Are & How to Use Them Psychological triggers are stimuli that influence buying decisions. Discover the main types, how they work, and how to apply them ethically in marketing and sales.
08/19/2026 • Digital Marketing Influencer marketing: what it is, how it works, and how to succeed Discover what influencer marketing is, how to choose the right influencer, and which metrics to track for campaigns that actually deliver results.
08/19/2026 • Digital Marketing What is a persona and how is it different from a target audience? A buyer persona is a semi-fictitious representation of your ideal buyer, which is useful for marketing, communication, and content creation strategies.
08/19/2026 • Digital Marketing Hotmart FIRE: what it is, when it happens, and is it worth going? Everything about Hotmart FIRE: dates, ticket prices, speakers, and stages of Latin America's biggest digital marketing and creator economy festival.
05/13/2025 • Non-categorized Communities in the Hotmart Members Area: connect your audience and generate more engagement Have you ever thought about creating an exclusive space to exchange ideas, ask questions and keep your audience warm? With the Communities feature in the Hotmart Members Area, this is possible and can transform the way you relate to your customers.
02/05/2025 • Non-categorized Adjustment of installment fees, payment schedule and advance payout: Learn what’s changing The installment fee for credit card sales in Brazil will be adjusted from 2.89% to 3.49% per month. Payment schedule and advance payout will also be adjusted, but other payment methods or fees, such as the Hotmart Service Fee, will remain unchanged.