10/07/2026 • Entrepreneurship How to teach online classes: planning, pricing and tips Learn how to teach online classes: what you need, how much to charge, live and recorded formats, how to attract students and how to turn your lessons into a digital product.
10/06/2026 • Entrepreneurship Learning path: what it is, how it works, types, examples and tips Learn what a learning path is, how it organizes content into progressive stages, which models and types exist, and how to build and measure your own.
09/29/2026 • Digital Marketing Consumer psychology: what it is, how it works and how to apply it to online sales Learn what consumer psychology is, which factors and principles influence purchase decisions and how to apply this knowledge to sell courses and digital products online.
09/29/2026 • Digital Marketing UX writing: what it is, how it differs from copywriting and how to apply it Learn what UX writing is, how it differs from copywriting and how to apply clarity, conciseness, consistency and empathy to checkouts, courses and digital products.
09/29/2026 • Digital Marketing Neuromarketing: what it is, how it works and how to use it in online sales Learn what neuromarketing is, how neuroscience helps explain consumer attention, memory, emotions and rewards, and how to apply these principles to sell courses and digital products.
09/29/2026 • Digital Marketing Color psychology: what it is, what each color means and how to use it in marketing Learn what color psychology is, what 13 colors mean and how they combine, and discover how to choose the ideal palette for your brand, course or sales page.
09/28/2026 • Entrepreneurship Digital community: what it is, benefits and how to create one Learn what a digital community is, how it works, its main types and benefits, and follow a step-by-step guide to create, engage and monetize your own.
09/22/2026 • Entrepreneurship Best online course platform: how to choose and why to use Hotmart Learn what to look for in the best online course platform, from course creation to sales, management and student experience, and why Hotmart brings it all together.
09/21/2026 • Digital Marketing Instagram Engagement: How It Works + 9 Tips to Increase It Understand what Instagram engagement is, how to calculate the engagement rate, and get 9 practical tips to boost interactions on your profile.
09/21/2026 • Digital Marketing Copywriting: what it is, examples, 10 techniques and tips Understand what copywriting is, what it's for, how it works, and learn the main techniques (AIDA, PAS, FAB, BAB, PASTOR and more) for writing persuasive copy.
09/14/2026 • Digital Marketing Organic Traffic: What It Is, Examples and How to Generate It Understand what organic traffic is, how it differs from paid, how it works with SEO and generative AI, and the full step-by-step to attract more visits.
09/10/2026 • Entrepreneurship Membership programs: why and how to invest in this business model Learn more about how this business model works and the benefits it offers to digital producers and members.
